Baseball Themed Reception

K-Pop growth into the States, the heart of pop music

In the 70s and 80s young Koreans listened to American pop music admiring the American pop stars, however in 2010 the picture seems to have changed. Hanlyu (the Korean wave) in Japan and Thailand is now moving on to the Northern America; Korea is now receiving fair attention from their American fans enjoying Korean pop music. The fandom of Korean pop music (K-pop) is growing beyond its region reaching to America and Europe, the heart of pop music. 

Hip hop, R&B, electronic dance and etc. has originated from the Western cultures, yet these genres have been interpreted by Asian sentiments in Korea and developed a unique style of pop music. It then has been introduced back to the global market; it is pop music but from Korea. A recent research on K-pop video views on YouTube statistics, a global video-sharing website, well illustrate this phenomenon. Read More.